Online gaming giant GVC, parent company of the growing partypoker online poker brand, has completed a deal to takeover leading UK high street bookmaker Ladbrokes-Coral.

The terms of the agreement value the combined company at between £3.2bn and £4bn, making it one of the largest gaming companies in the world.

“The creation of one of the world’s largest listed sports betting companies, combining a portfolio of established brands, proven technology and leading market positions in multiple geographies, is a truly exciting prospect,” stated Kenneth Alexander, CEO of GVC, who will retain his position in the company.

…

Subscription Required

To read the full article, you need to be a Poker Industry PRO subscriber.